Supporters of a ballot measure requiring food companies to label genetically engineered foods have about $195,000 in campaign contributions and former Beatle Paul McCartney on their side.
On the other hand, while the measure's opponents may lack star power, they have a whopping $5 million in hand, contributed primarily by international food and biotechnology companies intending to snuff out the movement before other states get similar ideas.
Welcome to the battle over Ballot Measure 27, which is turning out to be among Oregon's most expensive Ñ and mismatched Ñ ballot measure campaigns.
Oregon is the first state to ask voters to decide if labels should be required on genetically altered foods. Previous attempts to pass national legislation requiring labels on such foods have gone nowhere.
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